Free Lead Generation Series - Social Media Marketing
>> Monday, August 30, 2010
This is the second part of the article series on free lead generation.
Social media is a real gold mine in this web 2.0 era.
Sites like Twitter, Facebook and Myspace are gathering millions of people everyday who are actively interacting with each other. And among them…tons of potential leads for your business.
First thing first, if you want to market your business through social media, make sure you understand that it’s called social networking, NOT social spamming.
Think social media as gathering or party. There are huge amount of people from all walks of life coming together in one huge ballroom and they’re all wanting to extend their network of friends.
Networking like real people is what you should do. Don’t bother with advertising upfront, it will just kill your business in no time. Never think that your offer is so compelling that everyone will be thanking you for telling them. It just won’t happen. On the contrary, they will get seriously pissed off.
Imagine coming to a birthday party and you suddenly being approached by an insurance agent offering his latest life insurance policy. Well, that’s the same annoying act if you try to message your facebook friends saying: “Hey, I’ve just found the latest amazing opportunity to make money online. Check out here…”
To effectively harness the power of social media to build your business, here’s the action steps you need to take:[...] READ MORE
